Bayerische Motoren Werke AG, commonly known as BMW, is a multinational German corporate manufacturer of luxury cars and motorcycles headquartered in Munich, Bavaria, Germany. Founded in Munich, the company began operations in the early 1910s as an aircraft manufacturer. BMW’s current logo features white propeller wings against a blue sky. its blue-and-white color scheme also points to Bavaria’s blue-and-white checkered flag.
The BMW carmaker has lost its way in recent years, opting for luxury and in-car technology with satisfying driving features and cars that give drivers a sense of road feel and control nuances. The BMW 2 Series and M2 – but if the brand’s BMW X3 and BMW X5 SUVs drive better than some of its cars, something isn’t clear. However, the last BMW 3 series have returned to our good graces and are now at the top of their segment.
|Manufacturer||BMW, Bayerische Motoren Werke AG|
|Founded||March 7, 1916, Munich, Germany|
|Revenue||98.99 billion EUR (2020)|
|Number of employees||133,778 (2019)|
|Owners||Susanne Klatten, Stefan Quandt|
|Founders||Karl Rapp, Camillo Castiglioni, Gustav Otto, Franz Josef Popp|
|Subsidiaries||BMW Motorrad, BMW M, HERE Technologies|